Climate Counts
The Climate Counts campaign, initiated by the United Nations Development Programme (UNDP), aims to enhance global climate literacy by presenting 30 carefully selected climate facts paired with clear and engaging visuals. This approach simplifies complex scientific information, making the scale and urgency of the climate crisis more accessible and understandable to diverse audiences. By focusing on evidence-based data, the campaign seeks to counteract widespread climate misinformation and disinformation, promoting trust and clarity in public discourse. Climate Counts encourages collective action by empowering individuals, communities, and policymakers with reliable knowledge, thereby fostering stronger climate commitments and informed decision-making. Through its interactive online platform and multilingual resources, including a downloadable pocketbook, the initiative supports global efforts to address climate change by inspiring awareness and driving meaningful solutions ahead of critical international climate events.
You can get the Climate Counts pocketbook here.
Abstract based on original source.
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